Rolex has raised retail prices again for 2026, extending a long-running strategy that has steadily pushed the brand further ...

January’s secondary market shows several modern Rolex models at approachable prices ...

New York (CNN) — Rolex watches, which aren’t known for their affordability, are getting even more expensive this year with the soaring price of gold to blame. Prices on some of the Swiss company’s ...

Rolex is set to increase its watch prices by seven percent on average for 2026, according to WatchPro. The Swiss luxury watchmaker increases prices every year, as do competitors Patek and Omega. The ...

For years now, the narrative around buying a Rolex watch has gone something like this: They’re impossible to buy new from an authorized dealer and their prices are massively inflated on the secondary ...

For investors in Swiss watch brands — and all high-end watches for that matter — new data is showing that price declines in the secondhand, or used, market will continue. And that's especially good ...

Tariffs are cited as the major factor driving the change. Rolex is set to increase its watch prices by seven percent on average for 2026, according to WatchPro. The Swiss luxury watchmaker increases ...