Virtual and augmented reality are two forms of media that can impact how advertisers build relationships with customers. Here is what you need to know.

The construction industry is using virtual reality to help improve design, safety and training. Discover how VR is altering ...

Picture this: You work in a warehouse and need to bring a part to the other side of the building. The floor of the warehouse is marked with pedestrian pathways for safety, but you see a shortcut and ...

Recent research (2024-2025) consistently demonstrates the advantages of integrated AI-VR training: Knowledge Acquisition: Students using immersive VR for anatomy learning demonstrate 20-30% better ...

Zero Latency, an international virtual-reality gaming venue chain, opened its first Illinois location Friday in Schaumburg with a ribbon-cutting ceremony attended by numerous local dignitaries. Mayor ...

ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key ...

After changing its name and going all-in on virtual reality, Meta is scaling back its metaverse operations. But that could be ...

One of the first things uttered by then new Microsoft Satya Nadella in early Feb. of this year was his now familiar "mobile-first, cloud-first" mantra. Whether a Microsoft fan or not, most anyone that ...

SAN FRANCISCO (AP) — Sony is getting into the virtual reality business. The Japanese electronics and gaming giant unveiled a prototype virtual-reality headset to be used in conjunction with its ...

Auburn Hills — Deep inside the sprawling Chrysler Technology Center is a metal structure equipped with sensors that Stellantis NV engineers call their "virtual reality arena." Stepping into this VR ...

While looking around, they came across Another World, which has over 400 locations around the world, including about two dozen in Canada. The Guelph location opened last Friday, and is the only ...