X Games is back in town in what is likely the last time it will be a standalone, Aspen-only fixture — with other changes this year and grander ones to come. Under the leadership of new CEO Jeremy ...

When the X Games brought on a new CEO whose career began in skiing before jumping to professional football and then tech, it was a fair bet that experimentation was on the horizon. Jeremy Bloom — who ...

ON WHAT THIS MEANS FOR THE REGION COMBO. THE TRICKS ARE GETTING EXTRA BIGGER AND THIS TIME SACRAMENTO IS BACK IN THE GAMES AFTER A THREE YEAR DEAL THAT WAS SUPPOSED TO BRING THE X GAMES TO THE CITY ...

It’s been three decades since X Games launched as a way to both draw attention to fast-growing extreme sports that weren’t typically on television then, while also filling a hole in ESPN’s mid-summer ...

The X Games just hit reset. Yep, that's right. The iconic action sports contest just hit us with a full visual rebrand—new logo, new identity, new look, etc.—and announced some major changes for 2026.

Over the past year, X Games has rapidly evolved, embracing initiatives like sports betting, AI-powered judging, and an upcoming fresh competition format. Over the past year, under the leadership of ...

Jeremy Bloom has a lot to learn as the new CEO of X Games, but with a veteran supporting cast around him, the nerves should be minimal. If anything, the butterflies will be for the future and building ...

The X Games are coming to Sacramento. A little later than originally thought, but they are coming to California’s capital city. It was announced on Friday that the first of two X Games League (XGL) ...

When X Games returns to Aspen this January for the 25 th consecutive year, expect it to look a touch different than in recent winters. With the action sports brand celebrating 30 years this summer — ...

Action sports lovers, now hear this. The X Games, which has held its Winter X in Aspen, Colorado for 25 consecutive years, is getting a full visual rebrand, including a new logo, identity and look as ...

After a slew of massive changes were announced for the X Games, including a new logo that garnered a bit of pushback on social media, the actual rules of the new X Games League format have finally ...