Brand Action has relaunched its Color Challenge for 2026 – and the premise is simple: share a meal, give a meal. The Brand Action Color Challenge 2.0 launched on 9 March 2026, inviting the global ...

Operations at the specialist IP enforcement unit will continue to benefit international brand owners – and may soon grow.

When AI scrapes your expertise, your firm stops competing on insight – and starts competing on price, warns Metaforce’s .

After a decade of litigation, Iceland Foods has confirmed it will redirect legal funds to a novel “rapprochement discount” for Icelandic customers. “You can’t treat trade secrets and brand building as ...

BMW has sued an antifreeze manufacturer over alleged use of a BMW mark and an “OEM” reference on packaging. Register for free ...

Although tariff provisions face uncertainty, agreements are still driving IP reforms outside the US, promising upgrades to ...

Our latest round-up also includes updates from the IP offices of Argentina, Australia, Nepal and Taiwan. Register for free to ...

Be consistent to demonstrate your brand is recognisable and take a holistic approach, urges Prairie’s IP team.

WTR’s monthly column tracks trademark and related policy developments, including the progress of major bills, from around the ...

Five bite-sized news updates from the week, also featuring Stephen Thaler’s AI-generated art appeal and Outkast’s ATLIENS settlement.

Our latest round-up also includes updates from the EUIPO and IP India. Register for free to receive our newsletter, view ...

BMW has sued an antifreeze manufacturer over alleged use of a BMW mark and an “OEM” reference on packaging.