A lot of people want to be a content creator or go viral but don’t truly know the behind the scenes of what it looks like and the commitment it takes to do that. Content and social media takes effort, consistency, studying trends, putting yourself out there, reps, flops, hits, weird viral comments, skill development. Just like anything else it takes work. More goes into the finished product than you know. And sometimes you just want to throw your phone and lay face down in nature and far away fr
A lot of people want to be a content creator or go viral but don’t truly k…
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My biggest fear was never failure. It was waking up one day and realizing I lived an average life. That I settled. That I coasted. That I let comfort and complacency soften me into someone I didn’t even recognize. Starting this business was my line in the sand. It was the moment I decided I would rather struggle building something meaningful than stay trapped in the quiet misery of mediocrity. It became the vehicle that forced me to grow, to break patterns, to face myself, to build the disciplin
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People always ask me, CEO of what? CEO of my own businesses. Not a Fortune 500. Which means more autonomy, more flexibility, and I actually get to design my days. This morning was the perfect reminder of that. It’s Monday, I woke up early before the family like I always do to pour into my cup and do my morning things, but then Cove woke up feeling cuddly and not amazing. So I pivoted. We did a one-on-one daddy daughter coffee date across the street. She absolutely loved it. We drew, we laughed,
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